There are few things that will build your business faster than having relationships with people that have been where you are and are where you want to be. So it would only make sense to make sure you have a strategy in place to build relationships with these people, right? Of course! But the problem I see is that most people either don’t know how to get started building these relationships or the ones that are actively trying are going about it all wrong. Because of this and the massive effect it has had on my business, I decided to record this episode all about my strategies on how I go about building influential relationships.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Your brand is your reputation and what you are known for. While building a brand will take some time, profiting from your brand doesn’t have to. In fact, you can most likely start making money from your brand right away. My guest on this episode of the expert edge, branding phenom - Julie Solomon, shares 3 ways you can start profiting from your brand even if you only have a few hundred followers. But that’s not all, she also goes into the essential branding pillars you need to have in place if you want sustained success. This one’s a can’t miss episode for all coaches!

Julie's Masterclass: https://colinboyd.co/julie

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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As a coach, your ability to attract your audience and get them to convert into your programs is largely going to determine how successful you become. That’s why learning how to write compelling copy should be at the top of every coach's skill development list. You don’t need to become an expert, because you can hire the experts to write your bigger projects like email sequences and sales pages, but you should have a solid understanding for the copy elements that you’ll have to write yourself - ads, newsletters, blog posts, etc… To make sure you understand how to write compelling copy I brought our amazing ELITE copywriting coach, Kristen Engen, on the show today! Don’t miss this!

Copy By Color Download: https://kristinengen.com/cbc

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Being a coach or expert requires you to be or become somebody worth following. As soon as you decide to be a coach you're announcing to your audience that you are a leader. But it’s not good enough to just announce you're a coach and leader. You have to have something that initially draws your audience in and attracts them to you. And that thing is charisma. We all know somebody with charisma. It’s hard to put your finger on what it is and how to develop it, but in this episode I share with you how to do just that!

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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You’ll notice quite a few similarities between the top coaches in any industry. But one similarity that tends to be unanimous among all top coaches is that they all consistently show up on video. That’s because video is one of the easiest pieces of content to leverage and when it’s done right it tends to create an instant level of authority. However, a lot of coaches get intimidated by the idea of being on camera. This is why I wanted to have my guest Xayli Barclay on this week as she’s an expert in how to create super high quality videos while also having palpable camera confidence!

Xayli’s Instagram: @XayliBarclay

Check out Xayli’s Uniq Method here: https://theuniqmethod.com/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Most coaches understand that building their personal brand is important. However, a lot of coaches don’t really have a complete grasp on what their personal brand really is. They mistake their personal brand with their brand identities like colors, fonts, websites, etc… During this episode with branding expert Yolanda Smith, we dive deep into what personal branding actually is and how to go about doing it the right way as well as the mistakes you need to make sure you avoid if you want a thriving personal brand.

Check out Yolanda’s stuff here: https://www.yolandamsmith.com/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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If you have a dream to create a wealthy future then today's podcast is going to give you an insight into how that's done. My guest, Jason Brown, is a master day trader and course creator who exemplifies what it means to truly become an expert by consistently practicing what he preaches.  He's not only created immense financial wealth but has built a beautiful family and relationships in his community that allow his entire life to thrive. I wanted to dig deep into how he thinks, acts and has become the wealthy individual that he is. 

Check out Jason’s stuff here: https://thebrownreport.com/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Establishing your credibility and expanding the reach of your brand are 2 cornerstones of any successful coaching business. There are countless ways to do this in today's day and age but after listening to today’s podcast, you’re going to want to be adding Youtube to your repertoire asap if it’s not a part of it already. My guest on this week’s episode, Sean Cannell, is an absolute legend when it comes to Youtube with over 17 years of experience mastering the platform. He shares gem after gem as well as some upcoming trends that you need to be aware of now to get ahead of the competition. This is a must listen!

Register For Sean’s Youtube Masterclass Here: https://colinboyd.co/sean

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Running a successful launch can absolutely skyrocket your business and vice versa, running a launch that tanks can be detrimental and set you back a bit. We just came off of our most successful launch to date which is really going to set the tone for the rest of the year. That’s why it’s all the more important to follow the strategies and formulas put out there by coaches doing them the right way. One of those coaches, and guest on this week's episode is my good friend Jasmine Star who discusses her strategies on running successful launches among many other successful business pillars like branding and consistency. 

Register For Jasmines Launch NEW Masterclass: https://colinboyd.co/jasmine

Jasmines Podcast: https://jasminestar.com/podcast/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Most coaches I run into tend to over complicate things. From their online courses to their messaging. They tend to think that more is better when in reality, oftentimes less is more. Especially in the case of your messaging. If your messaging is complicated or unclear, your audience is going to move on. My guest on this week's episode, Donald Miller, is a legend at this (among other things). During this episode he shares…

• How to simplify your messaging down to a tagline so that you own a problem and become the go to solution. 
• 3 mental shifts that he has made throughout his life that has resulted in him becoming one of the biggest names in the expert business
• 3 hacks that anyone can use when they find themselves in a tight spot, like cashflow or any type of bind. 

And much more! Don’t miss this episode!

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

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