You’ll notice quite a few similarities between the top coaches in any industry. But one similarity that tends to be unanimous among all top coaches is that they all consistently show up on video. That’s because video is one of the easiest pieces of content to leverage and when it’s done right it tends to create an instant level of authority. However, a lot of coaches get intimidated by the idea of being on camera. This is why I wanted to have my guest Xayli Barclay on this week as she’s an expert in how to create super high quality videos while also having palpable camera confidence!

Xayli’s Instagram: @XayliBarclay

Check out Xayli’s Uniq Method here: https://theuniqmethod.com/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Most coaches understand that building their personal brand is important. However, a lot of coaches don’t really have a complete grasp on what their personal brand really is. They mistake their personal brand with their brand identities like colors, fonts, websites, etc… During this episode with branding expert Yolanda Smith, we dive deep into what personal branding actually is and how to go about doing it the right way as well as the mistakes you need to make sure you avoid if you want a thriving personal brand.

Check out Yolanda’s stuff here: https://www.yolandamsmith.com/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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If you have a dream to create a wealthy future then today's podcast is going to give you an insight into how that's done. My guest, Jason Brown, is a master day trader and course creator who exemplifies what it means to truly become an expert by consistently practicing what he preaches.  He's not only created immense financial wealth but has built a beautiful family and relationships in his community that allow his entire life to thrive. I wanted to dig deep into how he thinks, acts and has become the wealthy individual that he is. 

Check out Jason’s stuff here: https://thebrownreport.com/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Establishing your credibility and expanding the reach of your brand are 2 cornerstones of any successful coaching business. There are countless ways to do this in today's day and age but after listening to today’s podcast, you’re going to want to be adding Youtube to your repertoire asap if it’s not a part of it already. My guest on this week’s episode, Sean Cannell, is an absolute legend when it comes to Youtube with over 17 years of experience mastering the platform. He shares gem after gem as well as some upcoming trends that you need to be aware of now to get ahead of the competition. This is a must listen!

Register For Sean’s Youtube Masterclass Here: https://colinboyd.co/sean

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Running a successful launch can absolutely skyrocket your business and vice versa, running a launch that tanks can be detrimental and set you back a bit. We just came off of our most successful launch to date which is really going to set the tone for the rest of the year. That’s why it’s all the more important to follow the strategies and formulas put out there by coaches doing them the right way. One of those coaches, and guest on this week's episode is my good friend Jasmine Star who discusses her strategies on running successful launches among many other successful business pillars like branding and consistency. 

Register For Jasmines Launch NEW Masterclass: https://colinboyd.co/jasmine

Jasmines Podcast: https://jasminestar.com/podcast/

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Most coaches I run into tend to over complicate things. From their online courses to their messaging. They tend to think that more is better when in reality, oftentimes less is more. Especially in the case of your messaging. If your messaging is complicated or unclear, your audience is going to move on. My guest on this week's episode, Donald Miller, is a legend at this (among other things). During this episode he shares…

• How to simplify your messaging down to a tagline so that you own a problem and become the go to solution. 
• 3 mental shifts that he has made throughout his life that has resulted in him becoming one of the biggest names in the expert business
• 3 hacks that anyone can use when they find themselves in a tight spot, like cashflow or any type of bind. 

And much more! Don’t miss this episode!

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Every successful coach and course creator has their own story and set of circumstances that they had to overcome to reach their breakthrough. My guest and student on this week’s episode - Lindsay Williams is no different. Like any entrepreneur, she had some hurdles she needed to overcome to get to where she is now, which is a $20k/month business. But her real breakthrough came when she niched down & when she followed the Sell From Stage strategies provided in the Academy. During this episode, she breaks down her journey and how she got to the point of using just 1 presentation to drive almost all of her revenue!

Sell From Stage Academy is currently open for just a few days. 

https://sellfromstageacademy.com

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Most course creators and coaches are left spinning their wheels when their offer isn’t selling. Oftentimes they'll think it’s their content in the course that’s the issue or sometimes they think they need to add more “how to” information to their presentation to sell it. Neither of these are true. In fact, I have found that there are 3 main reasons why your offer isn’t selling and once you fix these issues your course is likely to fly off the digital shelves. I go over these 3 mistakes and their remedies on this week’s episode!

Want to truly master the art of selling from virtual and live stages?  

Don't miss this exclusive live Workshop series starting Jan 29th called: Selling From Virtual & Live Stages

Register here: http://colinboyd.co/stages

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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One of the most common phrases you’ll hear in the coaching space is to “stop selling time for money”. And while I wholeheartedly support this idea, I don’t think it applies to every coach. It totally depends on what season you are in. If you’re new, then getting some reps in is a good idea and if you’re a bit more seasoned then by all means you should look into transitioning away from trading time for money. In this episode, you’ll discover when and how to go about this transition as well as the 4 market to message levels you need to be aware of in order to sell your stuff effectively so that this concept can become a reality for you.  

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

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One of the most common phrases you’ll hear in the coaching space is to “stop selling time for money”. And while I wholeheartedly support this idea, I don’t think it applies to every coach. It totally depends on what season you are in. If you’re new, then getting some reps in is a good idea and if you’re a bit more seasoned then by all means you should look into transitioning away from trading time for money. In this episode, you’ll discover when and how to go about this transition as well as the 4 market to message levels you need to be aware of in order to sell your stuff effectively so that this concept can become a reality for you.  

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you.

Register for the free bonus training where you’ll discover...