I've run close to a thousand workshop days over 17 years.

And if there's one thing I know: it doesn't take thousands of people to change your business. Ten people in a room? Game changing.

In this episode of The Expert Edge, I break down the five execution ideas that separate successful in-person workshops from expensive flops. This is Part 2 of the in-person workshop formula—the strategy was Part 1, this is how to actually run them.

Get these five ideas right and people walk out with finished products, deeper connections, and they'll be begging to buy your next offer. Get them wrong and you'll have an expensive gathering with no results.

What you'll learn:

→ Go from warm to cold in your marketing - Why starting with your warmest audience gets butts in seats

→ Focus on finishing - Why people want to leave with a finished product, not notes

→ Set up expectations with pre-framing - How 20-30 minutes of framing changes the entire engagement level

→ Fill out boxes to break down com...

Online events tend to convert weak. Connection feels distant. People disappear after the training.

Then you run an in-person workshop. Same content. Same you. And something magic happens.

In this episode of The Expert Edge, I break down the in-person workshop formula that separates six-figure coaches from seven-figure coaches. This is Part 1 of a deep dive into the most powerful tool for scaling your business in 2026.

One of my Elite clients went from $15K-$20K a month to $90K a month. After Sell from Stage Live, she told me "I never would have created this without your program." That conversation wouldn't have meant the same in a Zoom call.

Here's what most people don't realize: in an AI world where information is everywhere, real human connection is becoming increasingly rare and increasingly valuable. In-person workshops create that connection. They build community. They increase enrollment. They create stickiness so clients stay longer.

What you'll learn:

→ The 5 big reasons ...

In Part 2 of our conversation series, we dive even deeper into the art of connecting with others and turning casual conversations into meaningful, lasting relationships. If you've ever felt like you're stuck in "small talk" and can't quite break through to real connections, you're not alone. But the good news is-there's a simple shift you can make that will change everything.

In this episode, I walk you through the next level of conversation mastery:

• How to instantly read the room and adjust your approach to create rapport quickly.
• The power of asking the right questions to guide conversations toward genuine connection.
• Why being intentional with your words (and silence) can dramatically improve your impact.

Whether you're at a networking event, a business meeting, or just trying to connect with people on a deeper level, these strategies will make your conversations more fluid, meaningful, and, yes-less awkward.

If you want to stop feeling like a deer in headlights when talki...

So many struggle with something that has the power to change everything-conversation. The fear of rejection. The worry of not belonging. That awkward moment when you don’t know what to say next. We’ve all been there. But here’s the truth: Your ability to make genuine connections will impact your success more than any marketing tactic ever will.

In this episode, I break down three simple but powerful strategies to help you engage in conversations with confidence, ease, and real impact:

- How your body language shapes the way people perceive you before you even say a word.
- A subtle shift that creates deeper, more natural connections.
- The key to guiding conversations effortlessly, so they feel engaged instead of forced.

If networking, small talk, or meeting new people has ever felt intimidating, this episode is for you. Let’s make conversations feel natural - and even enjoyable.

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I’m hosting the first in person event I’ve held in 6 years - September 18th a...

You may be thinking your course is the problem. Or your offer. Or your pricing. Or your funnel.

But can I be real with you? None of those are the problem.

In this episode of The Expert Edge, I break down what people are actually buying when they purchase your program. Spoiler: it's not your course content.

They're buying something invisible. Something you can't see on the sales page or in your emails. Something that either exists or it doesn't.

They're buying certainty.

Not information. Not the methodology. Certainty that if they join, they're actually going to get the result you're promising.

Most coaches miss this completely. They build beautiful courses, launch with great copy, run solid ads. Then they wonder why nobody's buying when everything looks right.

Because certainty isn't about the offer. It's about three specific things your audience needs to feel before they click enroll. Get these three elements aligned and watch what happens: programs fill up, conversions increas...

Most people think the fear of public speaking means you’re not cut out for it.
But that couldn’t be further from the truth.

In this episode of The Expert Edge, Colin gets real about one of the most universal fears out there - speaking in front of people. Whether it’s a live audience, a Zoom room, or a podcast mic, that nervous energy you feel before sharing your message isn’t a flaw - it’s a signal.

Colin shares personal stories (including a shaky Bible reading in front of his classmates at 13) and practical strategies for turning fear into focus so you can show up with confidence and presence every time you speak.

You’ll learn:

• Why focusing on service dissolves fear - and how shifting attention from yourself to your audience instantly builds confidence.
• How to be truly present - the simple grounding practice Colin uses to stay calm and connected on stage.
• The one question that rewires your brain mid-panic - transforming anxiety into energy that drives performance instead of ...

We're halfway through 2026. And if you're anything like most coaches, you're either crushing it or wondering where the year went.

AI threw a wrench into everyone's business. New tools drop every week. Everyone's convinced they're behind.

But here's the truth nobody wants to hear: that's all white noise.

In this episode of The Expert Edge, I break down the two fundamental shifts that actually separate the winners from everyone else. These aren't about the latest AI hack or marketing angle or conversion optimization. They're about understanding what your clients actually want and whether you can rebound when you fail.

What you'll learn:

→ Stop selling information, start selling transformation - Why information is becoming worthless and what replaces it

→ Transformation comes from three currencies - Commitment (money, time, energy), community (people at the next level), and coaching (real human feedback)

→ Your internal work is your external advantage - Why becoming the version you...

You've built something amazing. Your coaching business is thriving. Your courses are selling. You're helping people transform their lives.

But if you're honest, something feels disconnected.

You're making great money and still stressed about cash flow. You're charging premium prices and somehow still have consumer debt. You're building a thriving business while your own life feels scattered and out of alignment.

In this episode of The Expert Edge, I sit down with Erin Skye Kelly, who went from $2.1M in debt in her twenties to building a seven-figure business helping thousands of women-especially six-figure earners-break the cycle and build genuine wealth.

Here's the insight that changed everything for her (and can for you): making money and building wealth are two completely different games. And the gap between them isn't another strategy or funnel. It's about the promises you make to yourself and whether you actually keep them.

What you'll learn:

→ Integrity with yourself is the...

Your bank account just sent you a distress signal.

Not because you don't have a good offer. Not because people don't like you. It's because you're doing everything except the one thing that brings money in the door: selling.

In this episode of The Expert Edge, I break down 3 fast-action strategies to create real revenue in 48 hours-without burnout, without icky sales tactics, without waiting for the universe to align.

Here's the brutal truth: the gap between "I have a great program" and "I made $5K this week" isn't about better marketing or a prettier sales page. It's about shifting into sales mode. And it doesn't take 90 days. It works this week.

I've used these strategies to generate cash quickly throughout my 17+ years building my business. They're not long-term scaling tactics. They're short-term power moves that remind you that you're a salesperson first and a perfectionist second.

What you'll learn:

→ Get into sales mode - Why "rearranging business cards" isn't selling (and...

Same presentation. Same offer. Same you.

$91,000 in sales.

Two weeks later with a different audience?

$4,000.

In this solo episode of The Expert Edge, I break down the insight that separates six-figure coaches from seven-figure coaches: the price you charge is based less on what you do and more on who you serve.

This isn't about changing your offer or tweaking your funnel. It's about understanding that a psychologist charging per hour makes $250-$350. The same person doing emotional release work with an upleveled avatar charges $50K per package.

Same work. Different avatar. 100X different price.

Most coaches obsess over their product. "How do I improve my course?" "What sales funnel works better?" They're focused on the wrong thing. The real leverage is identifying your upleveled avatar and understanding what problems they actually have.

What you'll learn:

→ Price is determined by who you serve, not what you offer - Two people doing identical work charging 10X different prices...