I’d venture to say that all successful coaches have a lead magnet ingrained in their business. Lead magnets come in many different forms but they ultimately are giving something of value away for free in exchange for contact information. This has been a staple business practice since day 1. But what if I told you there’s a much better way? A way that allows you to get super qualified buyer leads who are much more likely to join your signature program. This is what I want to share with you on today’s episode with my guest Allie Bjerk. 

Allie is a leader in the industry on helping coaches fill their list with buyer leads, not just freebie leads, through the use of Tiny Offer™! She's advised me on creating one and it’s changed our business completely! The insights she gives on this episode will create a stampede of qualified buyers for your higher ticket programs!

Allie’s Funnel Maps: https://alliebjerk.com/funnelmaps

Allie’s Instagram: ...

One of the first big financial goals that most coaches have when they start their expert business, is to make their first $100k. There’s something about that first 6 figures that can seem both magical and daunting all at the same time. You hear about some people doing it fast and then others never reaching that momentous moment, only to fizzle out. Well during this episode of the Expert Edge I want to make sure you reach this stage in your business. So, I not only share with you what I would do in today's world to reach 6 figures, but the exact steps I would take to do so within 6 months!

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Depending on what stage you are at in your coaching business, you either have a high ticket program or you’ve contemplated the idea of eventually adding one to your program offerings. It’s important to understand that selling a High Ticket Program is an art and a completely different animal compared to low ticket and medium ticket programs. The whole selling psychology has to change if you want to succeed selling High Ticket. In the episode I go over 3 insights that you have to apply if you want to integrate a High Ticket Program into your business.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Oftentimes we think that if someone else is getting better results than us they must have some secret knowledge or skill that has enabled them to reach that point. Take the high earners in the coaching industry for example. They must possess something that has allowed them to reach high earner status, right? Right! In this episode, I reveal 5 secret attributes that I have found almost all high earners in the coaching industry possess. The good news is that these are all attributes that you can learn and develop with a little application. 

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

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Most people are drawn to the coaching industry because they genuinely care about other people and want to share their expertise with their clients. This is amazing, but from my experience working with coaches, many of them still have room for growth in the area of their coaching skills. In this podcast, I put together a list of 3 big ideas that I use for each client that allows me to help them get the most out of our coaching sessions and maximize the chances of a truly transformational experience. 

Also, I've put together one of my favorite coaching models that you can use and utilize instantly. It's called the GROW Model,  Download it here: https://colinboyd.co/grow

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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When most coaches attempt to increase their revenue, they typically look at ways to get their current offer(s) in front of more people. While this is great and should definitely be utilized in growing your business year in and year out, it isn’t necessarily the quickest way to increase your revenue. The most immediate way to add to your bottom line is to simply put a new relevant offer in front of your existing database. This is one of the things that allowed my business revenue to double already in 2023. I share 4 other unique lessons on this episode that were essential in getting this rapid growth.

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Every entrepreneur starts with the dream of making money while they sleep. But most realize, sooner rather than later, that this might be much more dream than reality. My guest on this week’s episode of the Expert Edge - Pat Flynn, might have something to say about that! Pat is a professional blogger, keynote speaker, Wall Street Journal best-selling author and host of the 'Smart Passive Income' podcast.

And during this episode we dive deep on topics like:

• How to find out exactly what your customer wants (so simple, yet so overlooked)

• How Pat has built “superfans” and massive continuity programs with little to no paid advertising. (this is brilliant)

• How to give your customers such a great experience that they want to promote you. (he shares an app that does this in just a few minutes)

• And so much more!

You can find more from Pat Flynn at: 

SmartPassiveIncome.com

Discover how to authentically connect with your audience & fill your...

One of the most important skills you can develop as a coach and course creator is the ability to clearly articulate your audience's "flagship problem" and the fact that what you have to offer solves this problem. Mastering how to articulate the problem, so that it becomes urgent and important is a crucial part to any marketing sales campaign. So how do you find out your audience's flagship problem? By going through and answering the 4 questions I laid out during this Episode of The Expert Edge!  Enjoy. 

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

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Love this podcast? Write a review and give it a 5 star rating! I’d love to hear from you.

Register for the free bonus training where you’ll discover the 5 secrets to selling from webinar & live stages.

https://www.click.colinboyd.co/5secretstraining

...

Why is it that some people say they want to achieve a certain goal and they follow through, while others with the same goal fall short? On today’s episode, we unpack how your values and self worth are the driving factors behind this phenomena. 

Today’s guest, Dr. John Demartini, is a world-leading human behavior specialist, philosopher, international speaker, best-selling author, and the founder of The Demartini Method - a revolutionary tool in modern psychology. He is exceptional at dissecting and explaining individual behavior while also giving the remedy for that individual to maximize their potential. If you find yourself stuck or falling short on reaching goals in your life, this episode will be a big eye opener for you while giving you clarity and direction. 

You can go through Dr. John Demartini's Value Determination Process Here: Click Here

Discover how to authentically connect with your audience & fill your programs with a Conversion...

One of the big draws to building a digital expert business is the ability to automate a lot of the work. Outside of the marketing and a few technical aspects, you can literally automate the bulk of the sales process allowing you to make money while you sleep! However, one of the keys to making automation work is NOT to automate too soon. In this episode, I reveal how and when you should move from the Live Launch model to an Automated model as well as what you need to understand about your audience before you make the move.  

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

https://www.conversionstoryformula.com

Hit the "Follow" button so you don't miss an episode!

Love this podcast? Write a review and give it a 5 star rating! I’d love to hear from you.

Register for the free bonus training where you’ll discover the 5 secrets to selling from webinar & live stages.

...