The Million-Dollar Business Model

In the expert industry, the way you work—leveraged or unleveraged—directly impacts your earnings. Here, you have the opportunity to choose between two paths: serving private spectrum clients, where exclusivity and hidden knowledge reign, or engaging with public spectrum clients, where your expertise resonates with the masses. There's no right or wrong answer, as it's all about your personal preferences. However, committing to one direction is an opportunity for you to discover where your true passion lies. Join me as we delve into the intricacies of this choice, guiding you toward a path that resonates with your expertise and goals.

In this episode of the Expert Edge Podcast, I break down my Million-Dollar Business Model so that you can clearly see where you're at and what changes you may need to make to take that next step up.

Here are the key takeaways:

  • Business models impact your success - understanding them is crucial
  • The "expert business model framework" includes two spectrums: public and private markets, and leveraged and unleveraged work
  • Choosing a market and focusing on it is essential to achieve momentum
  • One-to-one work is not inferior - it's a great way to gain a deep understanding of your audience's problems
  • I share my experience of doing both private and public work and explain the positives and negatives of each
  • Think about your own business model and where you want your income to come from in the future

Discover how to authentically connect with your audience & fill your programs with a Conversion Story.

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